(Spirit)ed Stories

Very little needs to be said about the huge success that Cocktails are enjoying globally. Classic to contemporary and New Delhi to New Yorks are the toast of the season.

It`s a quietly confident whisky, very assertive, sublime & makes a definitive statement. A slow malt, which gently matures & uses time & techniques across generations, as a measure of

Rum or Rhum is capturing the imagination of millions around the world. A category which was for a long time, associated with a popular brand or seemed to have origin

Whisky, the amber nectar, continues to dominate the palate in India. It is the preferred pout and the most enjoyed Spirit in the country. As elsewhere, even though Gin is

Adventurous Customers–Owing to the previous two years of on and off lockdowns,seasoned whisky drinkers have a newfound sense of adventure and exploration when it comes to their spirit of choice,

Glenmorangie – A Tale of Cake – this Whisky was made to evoke memories of cake and the notes and flavours associated with it. Initially matured in bourbon barrels, before

Mindful Indulgence – since the concept of premium is still on the rise and customers always want to experience higher quality they have started to indulge in smaller quantity but

From luxury cars to haute couture and fine whiskies; Japanese products are coveted around the world. The legendary Japanese craftsmanship draws inspiration from nature and heritage. Nature and its distinct

As bars & beverage open up, in the post covid scenario, consumers & brands are beginning to connect again. The mood is reflecting a positive trend, though a lot seems