SHOWREEL

THE FINGERPRINT WHISKY SERIES

Beam Suntory India
May `19 – February `20
Brand showcase of Ardmore Legacy & Teacher`s Golden Thistle Whiskies
Leading Bars & Hotels across India
Showcase the unique Concept of Fingerprint Malts
Guest Profile 60 – 80 guests at each appreciation
30 Sessions across India

THE ARDMORE LEGACY SERIES

Beam Suntory India
May 2019- February 2020
Showcase of The Ardmore Legacy
8 Cities
Formal Tasting & Food Pairing, with multiple formats
60 – 80 guests in each location
Highlight – A First in India, including the Concept

HOUSE OF SUNTORY, JAPAN LAUNCH IN INDIA

Beam Suntory, India
Timelines – Dec 17th 2019
The Trident Gurgaon
Launch of House of Suntory Brands in India
80 Guests
Suntory’s Chief blender Shinji Fukuyo, launched the brands.

TAKE A TURN FOR THE BOLD

Paul John Indian Single Malt
Feb 12th`19
Unveiling of Paul John “Bold”
The Lodhi, New Delhi
Curated of Paul John Bold with Mr. Paul P John
250 Guests – HNIs, Hospitality & Corporate Heads
A Mega Launch with multiple events

LAUNCH OF HAYMAN`S GIN, UK

Hayman’s Gin, UK
October 2018
Launch of Hayman`s Gin in India
4 cities
Formal Launch of True English Gin in India
120 guests HNIs, Hospitality & Corporate Heads
Launch by the Legend Christopher Hayman

UNVEILING LEXUS IN INDIA, JAPANESE EMBASSY

Lexus Cars
November 2016
Unveiling in India
Japanese Embassy, New Delhi & Hyatt Regency, Chandigarh
Curated Showcase with Japanese Whiskies Chef, & Cuisine
80 Guests
Over 15 Japanese Whiskies, paired with Japanese Chef & formally showcased

BESPOKE MICHELIN CHEF EXPERIENCE

Windchants, Experion
January 2019
Showcase of a Real Estate Development
New Delhi NCR
Michelin Chef Experience & Crafted cocktails
80 prospects customers
A First – Curated at Asia`s highest Skywalk

A SPRING STORY - EXPERION, INDIA

Windchants, Experion
February 2019
Acquisition by a Real estate company
Dwarka Expressway, New Delhi
Pop-Up brunch by India`s Finest Restaurants
Guest Profile – 120 HNIs
Art Walk. Luxury Cuisine. Handcrafted Cocktails

FARM TO FORK EXPERIENCES - DLF LTD.

DLF, The Crest
January 2018
Acquisition Platform, for DLF Crest, Gurgaon
The Crest Lawns , DLF Gurgaon
“Farm to Fork” – A curated showcase brunch
80 guests
Farm to Fresh Brunch, with a Wine & Chocolate pairing

WINE, CHEESE & CHOCOLATE TRAIL

DLF, The Crest
Timelines – January 2018
Opportunity – Acquisition Platform, for The DLF Crest, Gurgaon
The Crest Lawns , DLF Gurgaon
Pop up Brunch with a Wine Trail
60 guests
Showcased & presented by Wine Sommelier

WHISKY & FOOD PAIRING

Ritz Carlton, Bengaluru
October 2016
Educating, Engaging & Experiential evening
The Bar, Ritz Carlton, Bengaluru
International Concept, of Whisky & Food Pairing evening with Chef on stage
40 Media professional
Masterclass in the Art of Pairing Spirits with Cuisine

LAUNCH OF CHIVAS 18 YO IN INDIA – 18 EXPERIENCES

Pernod Ricard, India
Sept 2015 – March 2016
Brand Building initiative
Hosted at 18 Gold Signature Bars, across India
Menu & Cuisine matched & paired with the Aromas, Flavors & Taste of Chivas 18 YO
60 Guests
Chivas 18YO. 18 course tapas. 18 Bars. 180 days

VACHERON CONSTANTIN WATCHES - CRM

Vacheron Constantin, India
Sept 2017
Acquisition of New Customers
Hosted across India – 18 Appreciations
Showcase of Aged Whiskies & Cuisine
40 Discerning Guests
A First – Whisky Paired with Watches

GUEST EXPERIENCES - ZOYA

Zoya,  Titan Company Limited
November 2016
An Instore Experience
Zoya Showroom New Delhi
Formal Long Table Whisky Appreciation
40 Guests
Journey across Jewels & Fine Spirits

INSTORE GUEST EXPERIENCES - CANALI

Canali, India
May 2016
Innovative Instore Experiences
Canali Showroom Across India
Whisky Appreciation & paired Tapas evening
40 Customers
Fire Chat Format with bespoke Whiskies

MICROSOFT INDIA - CRM EXPERIENCES

Microsoft India
2011 onwards
Customer Retention & Acquisition
The Taj Mahal New Delhi to Various locations across India
Private Whisky Tasting, Masterclass & Paired cuisine
Guest Profile – 40 Customers
Coast of Scotland Whiskies, Paired with Cuisine from Costal India

SMOKE ON THE WATER

American Express, New Delhi
March 2014
Card Member Engagement
IRA ITC Maurya, New Delhi
Sit-down Whisky Appreciation, hosted by Whisky Ambassador
50 Member
Voyage of Smoky Whiskies. Grills & Greens

11 COURSE WHISKY DINNER

American Express Platinum
February 2010
CRM Reception
Haytt Regency, Chennai
Formal sit-down Whisky Appreciation dinner
60 Card Holders
A First 11 Course Whisky paired Dinner

THE ROYAL SALUTE 21 YO – ORIENT EXPRESS, TAJ PALACE, NEW DELHI

Pernod Ricard India
September 2015
Showcase of a Luxury Whisky
Orient Express, Taj Palace New Delhi
Journey of Royal Salute 21YO, paired French Cuisine
40 Guests
A Luxe Whisky Series in India

THE WHISKY WALK - BRITISH HIGH COMMISSION

The British High Commission
September 2015
Showcase of the Great Britain Brands
The British High Commissioner’s residence
Education & Experience over a Whisky Walk
400 VIPs
Graced by Ministers from UK

WHISKY APPRECIATION YPO CHAPTERS

Young President’s Organization
2010 Onwards
Rare Whisky Tastings
Key Cities in India
Whisky & Theme Cuisine evenings
30 Members
Rare Whiskies over a formal Appreciation

BRITISH AIRWAYS - WHISKY APPRECIATION SERIES IN 6 CITIES - CRM

British Airways
Jan 2012
A premium Whisky Appreciation Series for BA Premium Customers
8 cities
Formal Whisky Appreciation
80-100 British Airways Customers per city
8 Whiskies across Styles & Palates

INSTORE SHOWCASES – SALVATORE FERRAGAMO

Salvatore Ferragamo
Jan 2011
An Instore Experience of Whisky Nosing & Tasting for Salvatore Ferragamo
Salvatore Ferragamo Store, New Delhi
The Art of Pairing Luxury Brands with Whisky
40 Customers
Four Hour Relay Tasting with Changing Whiskies

ART OF APPRECIATION SERIES – BMW

BMW Automobiles
Sept 2008
A premium Whisky Appreciation Series for BMW Customers
8 cities
Whisky Appreciation with Art of Food Pairing
60-80 BMW Customers
Highlight – A First of its kind Formal Whisky Tasting Series

UNVEIILING PORSCHE IN INDIA – LAUNCH PHASE

Porsche Cars
March 2012
Launch of Porsche Cars in India
Porsche Showroom, Gurugram
A Luxury Whisky Appreciation, with American Express
80 -100 Porsche prospects
Whisky paired with Styles of Cars

AGE MATTERS - PERNOD RICARD INDIA

September 2014
Promote concept of Age in Whisky
18 locations
10 cities
Formal introduction to the concept
60 guests
A first in India

CUSTOMER EXPERIENCES – ROYAL BANK OF SCOTLAND

Royal Bank of Scotland
2010-11
A Whisky Appreciation Series for RBS Customers
12 cities
Whiskies & Spirits Tasting Experience
80 -100 Premium Customers per city
60 Appreciations – A Record in India

MOODS & MALTS

The DLF Camellias
October 2015
Customer Engagement
DLF Golf Course, Gurugram
Luxury Whisky & Cuisine Experience
120 Guests
Unique Sensory Experience, with Multiple Zones

Brand Appreciation – Singleton Whisky

Singleton Single Malt Scotch Whisky
Sept 2013
The Singleton Showcase & Tastings
New Delhi, Bengaluru & Mumbai
Complete Experience with Tastings
100 guests per city
The First Formal Singleton Series

BVLGARI LAUNCH

Bvlgari Fragrance
Nov 2014
Launch of Bvlgari Fragrance in India
DLF Emporio, New Delhi
An all Women Whisky & Fragrance Pairing
60 guests
A First – Pairing a Fragrance, Cuisine & Whisky

BVLGARI MEN's FRAGRANCE LAUNCH

Bvlgari Men`s Fragrance
Feb  2015
Launch of Bvlgari Men`s Fragrance in India
ITC Maurya, New Delhi
A Poolside Brunch paired with Nosing Notes of the Fragrance
150 guests
Launch over a Brunch & Cocktails

LAUNCH OF MICHTER`S WHISKEY, USA

Michter`s Whiskey
August 2017
Launch of Michter`s Whiskey in India
6 Cities
Tasting of Bourbon & Rye Whiskies
60 – 80 guests
A First – Premium Bourbon & Chefs Pairing

LAUNCH OF KIRIN JAPANESE WHISKY IN INDIA

Kirin Fuji Sanroku Whisky
August 2018
Launch of Kirin Japanese Whisky in India
6 Cities
Tasting of Japanese Whisky & Food Pairings
60 – 80 guests
Launch of Kirin Japanese Whisky in India, after 8 years