THE SELECTION PROCESS

The Selection Process

Final Short List
Nomination & Entry
Online Popular Voting
SLL Awards Team
Judges
Pool –India
International Judges

Judges Roundtable

Selection Criteria

Bars of the World
Bar Performance
Spirits Portfolio
Service Excellence
Design & Innovation
Team & Resources
Bar Rituals
Cocktails & Mixology
Team Training & Track
Industry Associations
Guest Experiences

Selection Criteria

Icons of Whisky
Corporate Performance
Brand & Segment Portfolio
Market Strategy
Growth Indicators
Team & Resources
Industry Association
Alliances & Partnerships
Brand Marketing
Innovation & Communication
CSR Areas